Soapmaking 101 with the Soap Queen
All the fundamentals of making cold process soap from scratch with lye and oil; make all natural sustainable soap from scratch for yourself of start a side hustle selling soap.
Soapmaking 101: Marketing, Social Media, and New Product Ideas for Beginners
In episode 31, Anne-Marie Faiola opens with an introduction to Soapmaking 101, setting the stage for an insightful discussion on building a successful soapmaking venture. She delves into effective marketing and social media strategies, offering tips to help soapmakers reach a wider audience and grow their business. The episode also explores innovative product ideas, providing encouragement and inspiration for beginners eager to start their soapmaking journey. Anne-Marie wraps up with a heartfelt conclusion and farewell, leaving listeners motivated and equipped with the knowledge to embark on their own soapmaking adventures.
Key Points
- Engage with your customers on social media by posting consistently and asking for feedback to tailor your products to their preferences.
- Run promotions, contests, and giveaways during the slower post-holiday period to introduce your products to new audiences and expand your reach.
- Get creative with your product offerings in the new year by exploring new designs, scents, and exclusive items to keep your line fresh and exciting.
Chapters
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Transcript
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