Soapmaking 101 with the Soap Queen
All the fundamentals of making cold process soap from scratch with lye and oil; make all natural sustainable soap from scratch for yourself of start a side hustle selling soap.
HSCG Conference Guest Post: Get Your Website Noticed
In episode 137 of Soapmaking 101 with the Soap Queen, Anne-Marie Faiola dives into the world of web optimization tailored specifically for soapmakers. She begins by introducing the Google Webmaster Zone and the significance of trust factors in enhancing online presence. The episode then explores the creation of relevant content, emphasizing the role of images and keywords in attracting and retaining audience interest. Anne-Marie also discusses the importance of being cautious with links and the nuances of off-page optimization. The episode concludes with Anne-Marie's key takeaways and highlights BrambleBerry.com as a sponsor, offering resources for soapmakers to enhance their craft.
Key Points
- Page load speed is critical for SEO, and your website should ideally load in two seconds or less.
- Ensure your website includes a privacy policy and, if possible, a physical address to enhance credibility and trust.
- Use relevant keywords strategically in page names, title tags, description meta tags, and image alt tags to improve search engine rankings.
Chapters
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Transcript
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